Studiio supports various channels to make communication easier and more effective:
SMS/MMS
Email
Phone Calls
Facebook Messenger
Instagram Direct
WhatsApp
Facebook (posts and comments)
Instagram (posts and comments)
Each active channel appears in the Communication section of the sidebar, complete with its own inbox. You can select which channels to activate based on your station's needs — there's no requirement to use them all. Most stations start with SMS/MMS and add more as needed.
Channels and the Listener Database
All communication channels feed into the same listener database. No matter which channel a listener uses, their message is linked to their profile. This ensures a seamless experience and keeps your listener information organized.
Choosing the Right Channel
Each channel has its strengths:
SMS/MMS: Best for high-volume, fast interactions like competitions, song requests, and voting.
Email: Suitable for longer correspondence with listeners.
Phone Calls: Ideal for live on-air interaction.
Facebook Messenger, Instagram Direct, and WhatsApp: Reach listeners on platforms they use daily.
Facebook and Instagram: Monitor and reply to public posts and comments.
Understanding Your Audience
The dashboard features a Communication Breakdown chart, shown as a donut or pie chart, that displays how many messages came through each channel. This helps you understand where your listeners are most active.
Access and Permissions
Each channel requires appropriate permissions to access. If team members do not have 'view' permission for a channel, they will not see it in their sidebar. Make sure your team members have the right permissions to streamline communication.